
The Blog
EXPLORE THE MUST READS
Why Your Audience Isn’t Buying — And How to Magnetize Them Back
If your audience isn’t buying, it’s not because your offer is bad. Here’s how to re-energize your marketing and convert dream clients — featuring an $860K client case study.
How to Stay Visible in a Recession (Without Burning Out)
Feeling uncertain about how to show up during economic shifts? Here's how one client gained 1,000+ leads a month and €200K in revenue by staying soul-aligned and visible.
How to Calculate Return on Ad Spend (ROAS) for Facebook Ads
Learn how to calculate Return on Ad Spend (ROAS) for Facebook ads — and why knowing your numbers is the key to sustainable scaling.
€200K in 90 Days — How Ewa Used Strategy + Soul to Scale Her Monthly Workshops
From struggling to find the right ad partner to enrolling 6–12 new clients a month, here’s how Ewa generated over €200K using magnetic Facebook Ads that felt aligned.
The 5 Things Mission-Led CEOs Must Know Before Running Facebook Ads
Before you launch your next ad campaign, learn the key foundations every purpose-driven entrepreneur should master to avoid wasted budget and scale with confidence.
Top-Performing Creative for Product-Based Brands in 2025 (That Actually Converts)
If your product posts aren’t converting, it’s not the algorithm — it’s the creative. Here’s what’s working right now for product-based businesses to build connection, trust, and sales.
